SANTA JULIA wine

Santa Julia produces 7 excellent varietal wines. To communicate the different flavours developed a campaign that teaches the consumer how to pair food and wine with each varietal. The campaign invites consumers to enter the webpage and learn the art of pairing with Santa Julia. Responsible for the strategy, idea, concept, headlines and managing the design team.

Headline: SALMONNAY
Subheadline: WHEN TWO FLAVOURS COMBINE A NEW EXPERIENCE IS BORN
Headline: OCTOPIGGIO
Subheadline WHEN TWO FLAVOURS COMBINE A NEW EXPERIENCE IS BORN
After our “pairing wine with food” campaign we created a second one that proposed an original way to pair wine with moments. The best wine for a first date, a dinner with your boss, reading, taking a bubble bath, etc…

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