CREDIT CARD LAUNCH

We created the communication for the launch of Sancor Seguros new Credit Card, from the name and design of the card to all the collateral material, events, press ads, emailing and online advertising. For the campaign we created a 3D character that would allow us to communicate the launch of the credit card as well as the daily communications with clients, like promotions and discounts offered by the card. We created the “Bargain Hunter” a character that was an expert at tracking good opportunities, sales and discounts.